Luxury jewellery: an editorial website worthy of the great houses
Since 1974, Bijouterie Walthert has represented Pomellato, DoDo and Pasquale Bruni in Neuchâtel. Its website needed to be as carefully presented as its shop window.
- custom features
- 6
- custom features
- project screenshots
- 12
- project screenshots
- Lighthouse SEO score
- 100
- Lighthouse SEO score
01The starting point
The challenge
Luxury leaves no room for approximation: it required a smooth editorial experience, a full catalogue and appointment booking that makes people want to step inside.
02Custom features
What we built
Full-screen editorial website, smooth navigation
Catalogue: products, collections, houses, creations
Appointment booking and enquiries
Every text and image editable live
First-party statistics by page
Journal, SEO and Instagram feed
03Real project screenshots
In pictures
Public website
Bespoke administration
Administration interface — demonstration screenshots.
04Behind the scenes
Behind the scenes
Step 01
The team manages more than a hundred products, its collections and appointments from a clear admin, with privacy-respecting visitor statistics.
Lighthouse measurements
Measured performance
Measured on 25 October 2026 · Lighthouse, homepage — lab, mobile simulated on slow 4G. Lighthouse 12 measurement of the homepage, 23.10.2026 ; simulated mobile on slow 4G.
06 · 2026 brochure website trend · the FAMOUS view
In jewellery, the website primarily prepares people for a shop visit. The aim is to inspire them to come in and book an appointment.
07What we take away
The takeaway
Digital serving the shop, not replacing it.
Your website, in 1 to 3 weeks.
A website like BIJOUTERIE WALTHERT: we start with a free audit, then a clear quote.
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