Fragrance e-commerce: selling a brand as much as a product
Maison Génesis launches two fragrances, MIDI and MINUIT, with a shop conceived like a film.
No public link: website in pre-production (demo on request).
- custom features
- 6
- custom features
- project screenshots
- 10
- project screenshots
- Lighthouse SEO score
- 100
- Lighthouse SEO score
01The starting point
The challenge
With only two products, the shop needed to tell a compelling brand story and convert without looking empty.
02Custom features
What we built
Editorial shop and immersive product pages
Online payment for Switzerland
Orders, returns, clients, promo codes
Stock and collections
Statistics and reports (VAT, sales, stock)
Page-by-page SEO, blog, tickets
03Real project screenshots
In pictures
Public website
Bespoke administration
Administration interface — demonstration screenshots.
04Behind the scenes
Behind the scenes
Step 01
All shop management (orders, returns, stock, promo codes, VAT reports) is ready at launch, with no plugin to add.
Lighthouse measurements
Measured performance
Measured on 24 October 2026 · Lighthouse, homepage — lab, mobile simulated on slow 4G. Lighthouse 12 measurement of the homepage, 23.10.2026 ; simulated mobile on slow 4G.
06 · 2026 e-commerce trend · the FAMOUS view
Niche brands focus on aesthetics and storytelling rather than catalogue size. Every page must inspire desire.
07What we take away
The takeaway
Two products, one brand, zero compromise.
Your website, in 1 to 3 weeks.
A website like MAISON GÉNESIS: we start with a free audit, then a clear quote.
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